Amazon PPC Specialist

Description

Overview:

 

We are looking for a data-driven Amazon PPC Specialist with experience at leading brands like Anker or similar. The ideal candidate has a proven track record in managing high-budget Amazon ad campaigns, is detail-oriented, and excels at optimizing performance to drive growth.

 

Key Responsibilities:

 

• Campaign Management: Manage and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display, to achieve performance goals.

 

• Data Analysis: Analyze campaign data to uncover trends, adjust strategies, and ensure optimal ROAS.

 

• Keyword Research: Conduct in-depth keyword research to identify high-performing keywords and negative keywords.

 

• A/B Testing: Implement and monitor A/B tests for ads, headlines, and targeting to drive performance improvements.

 

• Budget Management: Strategically allocate and optimize budgets across campaigns to maximize returns.

 

• Reporting: Create detailed performance reports with actionable insights for stakeholders.

 

Requirements

Qualifications:

 

• Minimum 5+ years of Amazon PPC experience, with preference for candidates who have worked at Anker or similar high-performing brands.

 

• Deep knowledge of Amazon Advertising Console, DSP, and third-party tools like Helium 10, Sellics, or Pacvue.

 

• Strong analytical skills with a data-driven approach to decision-making.

 

• Excellent communication skills and attention to detail.

 

• Ability to work in a fast-paced, dynamic environment and meet deadlines.