Head of Marketing

About the job:
Full-time
About Us:

Analog is building a true Layer-0 blockchain network that ushers in the omnichain future, secured with the Proof-of-Time consensus mechanism.

Backed by world-class investors, our vision is to facilitate the seamless communication of time data (events) between decentralized applications across different chains.

We are a non-hierarchical team seeking a highly experienced Marketing Lead to lead the marketing team on a Full Time basis.

About You
Preferably 3+ years experience in a similar field (community engagement, digital marketing brand awareness/exposure, securing collaborators).
Preferably 2+ year experience community building in crypto, blockchain, web3 space.
Master’s or bachelor’s degree in communications, marketing, or a related field.
In-depth knowledge of blockchain technology.
Strong communication skills.
Experience in social media marketing.
Fluent in written and spoken English.
Friendly and proactive attitude.
Ability to work in a very fast-paced environment and on multiple projects at once.
About the Role
Strategize – you will be responsible for bringing to life the community marketing strategy to build an engaged and informed community of developers!
Articulate – express Analog’s value proposition through clear and user-friendly marketing messaging across marketing channels, product experience, social media, community, and partner channels.
Be a Community Thought Leader – be the face of the community online, at physical events, and empower the community through activities, programs, and events!
Management – manage the project’s communities across all relevant channels including, Medium, Telegram, Reddit, Discord, Twitter, Youtube, and LinkedIn (and others as required).
Onboarding – create fun and engaging user journeys to expedite the onboarding process for new community members so they can learn about the project and get involved without delay.
Retention – build captivating campaigns to continuously educate and help our community of developers grow and collaborate in a creative way.
Moderation – moderate the communities and help spread the word about great user-driven stories to the wider community.
Content – Build and optimize marketing channels including content marketing & SEO (eg. blog, social, community AMAs, etc.), and public relations (press, speaking engagements, conferences, partnerships, etc.) to grow community engagement and adoption.
Community Ambassadors – build a program for community leaders and creatively empower them to add more value to the rest of the community.
Research – put in place a foundation for receiving feedback from the community and translating the insights into actionable improvements.
Growth – execute marketing campaigns to drive growth and build a community of loyal members.
Promotions – promote activities, programs, and campaigns as well as build partnerships with other community managers from other projects for collaborations!
Support – facilitate partners and PR teams to tell a compelling and coherent narrative about Analog and the role of the company and its products.
Nice to Have/Desirable
Experience in community management in web3.
Knowledge and training in conflict resolution.
Fluency in a second language.