Director, Global GTM Enablement

 

 

Director, Global GTM Enablement – United States

last updated October 30, 2025 14:10 UTC

Articulate

Articulate

 

HQ: Remote

 

OFF: United States

Full-Time

Management and Finance

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Articulate is seeking a strategic enablement leader to own and evolve our growing function into a unified Revenue Enablement engine that drives performance across the full go-to-market revenue cycle.

Reporting to the VP of GTM Effectiveness, this high-impact role is responsible for building learner-centric, business-aligned programs that empower global Sales, Customer Success, Channel, and Marketing teams. You will define the strategy, unify cross-functional workstreams, and ensure go-to-market teams are confident, capable, and aligned to deliver on growth targets.

You will lead and scale a high-performing, multi-layered team of enablement professionals who currently support Sales, CS, and Channel. You will focus on optimizing our global strategy and shaping how go-to-market teams learn, grow, and drive impact across the customer journey.

What you’ll do:

Enablement Strategy & Program Design

Own and evolve a unified enablement strategy across onboarding, role-based development, launch readiness, and continuous learning.

Drive the creation of modular, learner-centric programs that align to Sales, CS, Partner, and Marketing roles and support full-funnel GTM performance.

Define the strategic framework for readiness, skills development, and certification across GTM teams, grounded in adult learning and instructional design principles.

Establish performance-based learning standards with defined objectives, assessments, and business outcome metrics.

Set the vision and structure for sales readiness across prospecting, discovery, demos, objection handling, and pipeline conversion.

Shape post-sale enablement through retention and expansion playbooks aligned to renewal, upsell, and customer health outcomes.

Own the strategy for partner and reseller enablement, including onboarding, certification, and international readiness.

Guide enablement planning and content activation in support of major product and go-to-market launches.

Learning Systems & Performance Infrastructure

Own and evolve scalable learning systems, including LMS platforms, content workflows, enablement calendars, and localization infrastructure.

Define and operationalize performance metrics and feedback loops to measure enablement impact on ramp time, content usage, pipeline conversion, attach rate, and retention.

Set strategy for digital-first program delivery using Articulate and other tools to enable scalable, high-impact learning across global teams.

Cross-Functional Alignment & GTM Readiness

Translate and operationalize company priorities into structured enablement roadmaps with clear ownership and measurable business impact.

Work closely with the Chief Commercial Officer and global GTM leaders to align enablement to growth objectives.

Partner with Revenue, Product, Marketing, GTM Ops, and GTM Strategy & Analytics to align programs to business goals and field execution.

Support and influence GTM leaders in skill development, product knowledge, and strategic initiatives across all stages of the funnel.

Represent and advocate for Enablement in strategic forums including QBRs, business reviews, launch planning, and GTM planning sessions.

Team Leadership

Lead, scale, and develop a multi-layered, high-performing team of enablement professionals aligned to GTM functions.

Build scalable structures and expectations across enablement workstreams, ensuring accountability, cross-functional alignment, and measurable outcomes.

Guide regional enablement resources to ensure global consistency and program scalability across markets.

What you should have:

12+ years of experience in GTM or Revenue Enablement, Enablement Operations, Learning & Development, or related fields, with a track record of owning and scaling global enablement strategies.

5+ years of experience leading enablement teams, including hiring, developing, and managing global or functionally aligned teams with people leaders as direct reports.

Experience leading enablement in high-growth SaaS organizations at a stage where global scale, strategic alignment, and measurable GTM impact are critical to success.

Deep understanding of adult learning theory, instructional design models, and behavior change principles.

Demonstrated ability to translate GTM objectives into scalable learning experiences and performance-based certifications.

Excellent planning, communication, and cross-functional collaboration skills.

Nice to haves:

Experience building role-based competency frameworks and multi-stage learning paths across the GTM lifecycle.

Familiarity with performance-based assessments, coaching frameworks, and certification scoring.

Experience managing content localization, global delivery, and inclusive enablement strategies.

Experience supporting hybrid GTM models that include both Sales-led and Product-led Growth (PLG) motions.

Familiarity with tools such as Articulate, Highspot, MindTickle, or Lessonly.

$163,900 – $245,900 a year

The pay range for this position is $163,900 to $245,900 for all U. S. locations. This range reflects the minimum and maximum amounts we believe in good faith, at the time of this posting, are appropriate for this role. Actual compensation may vary, subject to future adjustment as needed. Articulate considers a wide range of factors in making compensation decisions, including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. This position is also bonus eligible. This position is eligible for Articulate’s robust suite of benefits which are detailed here.

The application window for this position is expected to close 90 days from the original posting date.

This is a US-based role and can be performed remotely from anywhere within the United States. Occasional travel for company events may be required. Employees must physically reside and work within the US throughout their employment and must immediately notify Articulate of any change of address.

About us

Articulate Global, LLC, is the leading SaaS provider of creator platforms for online workplace training. Founded by Adam Schwartz in 2002, Articulate provides creator tools and services that make it simple for enterprises and SMBs to develop, deliver, and analyze online workplace training that’s engaging and effective. Increasingly, organizations must reskill employees for ever-changing remote and hybrid work environments, create learning cultures that attract and retain employees in a tight labor market, and use training to build more equitable, empowering, and engaging workplaces. Articulate helps organizations address these critical business needs with its creator platform for workplace training. Articulate 360—a suite of creator tools for online courses—was named the 7th most-loved product in the world by TrustRadius in 2021. And Rise—an all-in-one online training system that makes online training easy to create, enjoyable to take, and simple to manage—is the first creator platform for SMBs and departments within the enterprise. Articulate has more than 118,000 customers in 170 countries and counts all 100 of the Fortune 100 companies as customers.

Named one of Inc. Magazine’s Best Workplaces 2022 and a leader in building a human-centered organization, Articulate is guided by a commitment to provide the best value to customers, do right by employees, and create an equitable, empowering workplace for all. As a human-centered organization, we honor people’s humanity knowing that each person’s unique history, vulnerabilities, and social location inform how we show up with one another. We embrace our connectedness, aware that what we do and say impacts others. We give each other grace because we are all works in progress, learning and evolving every day. And we take responsibility for ourselves and are serious about our accountability to each other. In all we do, we strive to create an equitable, sustainable, and empowering workplace while we drive results for the business and make a positive impact in the world. Read more about our values here.