Digital Marketing Specialist

Job Description

This is a remote position.

 

Role Name: Digital Marketing Specialist

 

Schedule:

 

Part-time (20 hours/week minimum), Monday – Friday, 10AM – 2PM Eastern Time

Client Timezone: Eastern Time (New York)

 

Client Overview

Join an innovative e-commerce brand in the premium organic skincare space while simultaneously supporting exciting music industry projects. This emerging company combines wellness and artistic ventures, offering a unique opportunity to shape the digital presence of both a boutique skincare line and creative musical endeavors. Be part of a growing organization that values sustainable practices and authentic creative expression.

 

Job Description

This is an exceptional opportunity to drive digital growth across multiple exciting verticals. You’ll spearhead social media strategy, content creation, and digital marketing initiatives for both a premium skincare brand and music promotion campaigns. Working directly with the founder, you’ll have significant autonomy to implement creative marketing solutions and shape the brand’s digital presence. This role offers unique exposure to both the beauty/wellness industry and music promotion, making it ideal for a marketing professional who thrives in dynamic environments and wants to make a meaningful impact.

 

Responsibilities

Design and execute engaging social media campaigns across Instagram and other platforms

Lead strategic outreach to playlist curators on major streaming platforms

Create compelling content for blogs, social media, and email marketing campaigns

Implement and optimize SEO strategies to improve organic visibility

Develop and manage content calendars for multiple brands

Build and nurture relationships with digital influencers and playlist curators

Track and analyze marketing metrics to optimize campaign performance

Research and secure valuable backlink opportunities

Collaborate with the founder to develop and execute marketing strategies within budget

Requirements

Proven experience in social media marketing and content creation

Strong understanding of SEO best practices and implementation

Excellent written and verbal communication skills

Experience with email marketing platforms and campaign management

Analytical mindset with ability to track and report on marketing metrics

Self-starter with strong initiative and ability to work independently

Music industry marketing experience is a plus

Proficiency in digital marketing tools and analytics platforms

Creative problem-solving skills and attention to detail

 

Independent Contractor Perks

 

Permanent work from home

Immediate hiring

Steady freelance job