Creative Strategy Director

OUR STORY

Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price.

 

OUR VALUES

EVERYONE SHOULD BE ABLE TO AFFORD NICE THINGS. Quality shouldn’t be a luxury. We’re proud of our mission to bring the world’s highest quality goods to people at affordable prices.

 

QUALITY IS MORE THAN MATERIALS. True quality is a combination of premium materials and high production standards.

 

WE FOCUS ON THE ESSENTIALS. From the perfect crewneck sweater to hotel quality sheets, we’re all about high quality essentials that bring enjoyment to daily life.

 

WE’RE INNOVATING TO MAKE UNREAL PRICES A REALITY. Our uniquely developed factory-direct model lets us offer exceptionally high quality goods for much lower prices than our competitors.

 

ALWAYS A BETTER DEAL. We believe in real price transparency, for both our customers and factory partners. This way, everyone gets a better deal.

 

FAIR FACTORIES. We are committed to working with factories that meet the global standards for workplace safety and wage fairness.

 

OUR TEAM AND SUCCESS

Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You’ll work with a team of world-class talent from Stanford GSB, Wish.com, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc. 

 

THE IDEAL CANDIDATE

The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes. The candidate is energized by solving complex business problems and consistently effective in making high-judgment decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action with no precedent. Moreover, the ideal candidate is energized by an environment where strategy, innovation and decision-making are intentionally distributed, where candor, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards on behalf of Quince customers.

 

The Creative Strategy Director will work lead a team of skilled creative strategists, graphic designers, video editors, etc. to create visually compelling, on-brand marketing assets and campaigns. Your focus will be on optimizing performance marketing initiatives across various digital platforms, including social media, display ads, direct mail, and other channels. You will work closely with the marketing team, collaborating to deliver creative solutions that drive customer engagement, loyalty, and ultimately, conversions.

Responsibilites
Team Leadership:
Manage and mentor a team of creative strategist, graphic designers, and video editors, providing guidance, feedback, and support to ensure the team’s growth and overall success.
Foster a collaborative and innovative environment that encourages creativity and excellence in design execution.

 

Visual Content Creation:
Oversee the design and production of marketing assets, including social media, banner ads, press and newspaper, direct mail, and other promotional materials.
Ensure that all design work reflects the brand’s identity, style, and tone consistently.

 

A/B Testing and Optimization:
Build and utilize data-driven insights and performance metrics to refine design elements for continuous improvement.
Conduct A/B tests to identify high-performing design variations and optimize creatives accordingly.

 

Design Trends and Innovation:
Stay up-to-date with design trends, emerging technologies, and best practices in performance marketing and graphic design.
Integrate innovative design concepts and techniques to elevate Quince’s marketing efforts.
Influencer Management
Partner with the Influencer team to identify talent, negotiate rates & coordinate delivery of products to various models / actors for use in UGC testimonial videos
Write scripts & copy for social media campaigns
Requirements
Minimum educational level: Bachelor’s degree in marketing, or a related field
Minimum of 4 years of relevant creative & marketing experience
Minimum 2 years of management experience
Experience in consumer internet companies preferred
Background in graphic design, layout, and typography
Proficient with video editing and motion graphics
Proficiency in industry-standard design software
A portfolio showcasing a strong foundation in marketing design, including digital campaigns and brand-focused materials
Analytical and data-driven with demonstrated ability to work with large data sets, understand key business drivers, and translate insights into actionable and successful strategies and outcomes
Strong understanding of performance marketing and how design impacts conversion rates.
Excellent communication and interpersonal abilities, with the capacity to collaborate effectively across teams.